Why Interior Designers Matter – Radford University

“This video inspired this site’s creation.”

Congratulations Ladies!

Radford University

Lory Marsocci, Anna Beydoun, Kelsey Keller, Kate Croy, Lauren Reinhard


Lory Marsocci, Anna Beydoun, Kelsey Keller, Kate Croy, Lauren Reinhard

Special Thanks To: Justin Doyle and Gabe McFarland for audio & sound.

This video competition was sponsored by CIDA, NCIDQ, and IDEC
along with media partner Interiors & Sources.

Why We Matter – Transcript Scroll to Top

Today we will discuss why interior designers matter. Economics is a
social science that analyzes the production, distribution and
consumption of goods and services. So, what is economic well-being?
Basically, it’s having a stable and even thriving economy locally,
regionally, and globally.

So you’re probably asking what interior designers have to do with
this. We, like many other professions, have researchers that work hard
to figure out how to design spaces to make your quality of life
better. Where do these researchers come from? Well honey, when two
people fall in love with each other…oh wait, scratch that…you mean how
do they get their jobs…

Well, that’s where that little piece of paper comes in handy that
everyone frames and hangs in their office. At school, you learn how to
seek out and prevent problems in our built environment. Without an
education, you can get stuck in a box without any means of escape.

An education allows you to climb out of the box and find solutions
that benefit society when interacting in these spaces. Many people
don’t realize, but interior design impacts you on a daily basis.
Without the knowledge gained from an interior design degree, you are
left with a bare box that hinders daily interactions. These negative
impacts on your psyche prohibit you from experiencing interior spaces
as they were intended, therefore, you as a consumer are less likely to
revisit and more likely to take your business someplace else.

Well-educated designers know how to draw consumers in and keep them
coming back for more. Not only do students learn interior design, but
are educated on branding, research, communication, and even
psychology. All of these things help designers make evidence based
decisions which can help to support the foundation for a strong

Have you ever realized you go to the same local coffee shop (even
though it’s a little bit pricier that you wanted). Ever wondered why
that is? Well, it’s probably because that company hired a licensed
designer to create an inviting experience that you would want to come
back to. Your customer loyalty to the coffee shop supports the local
economy, which boosts the regional economy and ultimately the globe.

Without an interior design education, not only would you be stuck in a
sterile box, but your economy would suffer too. For example, a poorly
designed workplace can make you more likely to call in sick (or
actually become sick), quit your job, or even worse, becoming an
unproductive employee which could snowball into the loss of the
company, demise of the related organizations and partners of that
company, and more drastically causing the local economy and jobs to
crumble. What happens when there are no more interior designers? The
end of the line. The economy suffers and the economic well-being is
not well at all, it’s stuck in that square, boring box.

Not to worry, interior designers to the rescue! We are taught how to
create an environment that not only makes users comfortable,
productive, and happy, but economically stable. We fight to keep
businesses in business. Great spaces, exceptional experiences, and
creative ideas can help mold a greater local, regional and global

That’s why we matter!

On April 16th 2012, WIDM helped this Video go viral with the support of the entire interior design community.

This event reached over 100 countries, 4,000 hits to the WIDM site in 24 hours, 20,000+ YouTube views placing it in the top 10 category for interior design, and came in 1st and 2nd place on Twitter for interior design videos.

Many thanks

I would like to thank EVERYONE who attended to this virtual event and especially those who shared it with others, please continue to pass the word.

Many Organizations’ Leaders and Liaisons have helped in this event to spread the word:

Michael Berens assured me ASID, American society of Interior Designers, Communications and Social Media Directors

A. Dallatorre, Director of Communications, Los Angeles Chapter, ASID

Lavinia Engleman, Marketing Manager of the Society of British Interior Design

Deidre Gould, Secretary General  IFI, International Federation of Interior Architects / Interior Designers

IIDA, South Florida Chapter

Julia Salerno, Communications Coordinator, idc Canada, Interior Designers of Canada

Gideon Timor, Board Member of AIAI, Israel and the International Organizations of Interior Architects/ Designers

Susan Tappy, President Elect, ASID – Indiana Chapter

Lisa Waxman, President of IDEC, Interior Design Educators Council

… and many more

My Tweet Ladies and National Tweeters:

@symbolictweet -Lindsay Tan, MFA Interior Design, IDEC

@irinasolovyova – Irina Solovyova, Ph.D Interior Design, Associate
AIA, Associate IIDA, IDEC

ASID, Headquarters, Tweeters

IIDA, Headquarters, Tweeters

Along with many other tweeters from many organizations, colleges & universities, designers, and industry partners.

Andre Colon, an amazing Web Designer that volunteered many hours,including evenings and his weekend to create the original site in less than a week for our profession as a fellow designer in the “Idea the Design Does Matter.” Please send him a thank you and consider him for your next web design needs. Andre Colon

Thanks to the International Community that has inspired and embraced me in all my travels abroad. Every place where I have been fortunate enough to visit has provided beautiful insight about how design and culture are an important part of every society.

Thanks to all my International Friends that has helped in spreading the word, finding contacts, making translations, and much more assistance: Mayra Callo, (Peru), Lydia Hijjawi (Middle East), Meeyoung Hong (Korea)  Harsha Kotak (India & United Kingdom), Ale Novelo, (Mexico), Salvia Mendez de Jolles (Mexico & Netherlands),Laura Nordgren, (Finland)  Ashwini Purekar, (India), Aya Watanabe,(Japan) Iris White (Germany) and many more…

Thanks to my family for their guidance, support, and encouragement especially to my husband, Joaquin, who has not seen me much except in front of a computer for months.